Ofertes d'ocupació de Redactor/a a Barcelona

• Flexibilitat horàriaSi
• Nivell d'experiència---
• Tipus de contracteA temps complert
• Publicada17 d’abr.

Teletreball

Imagínate en Ogilvy.

Imagina que puedes hacer crecer a las marcas y su impacto positivo en la sociedad de una forma creativa y relevante. Y que, además, también creces tú. En Ogilvy esa es nuestra misión. Y lo hacemos incorporando a personas creativas, estratégicas, valientes, disruptivas, curiosas, detallistas, proactivas, entusiastas, analíticas, multidisciplinares, open minded y todo lo bueno que te puedas imaginar.

¿Te imaginas que eres tú? Pues súmate al equipo.

Como Copywriter Creativo/a, serás responsable de redactar textos atractivos y persuasivos que den vida a las marcas de nuestros clientes. Trabajarás en una variedad de canales y medios, desde digital hasta impreso, y tus palabras conectarán, inspirarán e influirán en las audiencias. Estarás en el centro del proceso creativo, colaborando con diseñadores, estrategas y gestores de cuentas para crear contenidos que no solo se alineen con las estrategias de marketing de nuestros clientes, sino que también dejen una huella duradera.

Buscamos a una persona dinámica, con pensamiento original, que sepa adaptarse a equipos diversos y aportar una voz única a cada proyecto.

¿Qué estamos buscando?

Formación: Grado universitario en Periodismo, Comunicación, Publicidad o un campo relacionado.

Experiencia requerida:

• Redacción publicitaria: Más de 2 años de experiencia escribiendo para publicidad, branding o marketing digital, preferiblemente en agencia.
• Medios digitales y redes sociales: Experiencia demostrada en la creación de contenidos atractivos para redes sociales, sitios web, blogs y campañas digitales.
• Desarrollo conceptual: Experiencia colaborando con equipos creativos para desarrollar conceptos e ideas innovadoras que capturen la esencia de una marca.

Habilidades:

• Creatividad: Capacidad para generar ideas frescas y originales que destaquen en un mercado saturado.
• Narrativa: Gran habilidad para contar historias que conecten con la audiencia y reflejen la identidad de marca.
• Atención al detalle: Sólidas habilidades de edición y corrección, garantizando que cada pieza esté libre de errores y alineada con el tono y el mensaje de la marca.
• Colaboración: Capacidad para trabajar en estrecha colaboración con diseñadores, estrategas y clientes para asegurar una visión unificada.
• Adaptabilidad: Comodidad al escribir para distintos medios, sectores y tonos, ajustando el estilo según las necesidades del cliente.

Idiomas:

• Inglés: Se valorará un nivel alto
• Español: obligatorio

¿Qué harás en este rol?

Como Copywriter Creativo/a en Ogilvy, deberás:

• Crear contenido atractivo para distintos formatos: publicaciones en redes sociales, anuncios digitales, landing pages, campañas de email marketing, artículos de blog y guiones para vídeos.
• Colaborar con equipos multidisciplinares: trabajarás codo a codo con diseñadores, marketers y clientes para dar vida a las campañas a través del poder de las palabras.
• Desarrollar narrativas de marca impactantes que resuenen con el público objetivo y comuniquen eficazmente la esencia de la marca.
• Adaptar los textos a distintos canales y audiencias, asegurando coherencia en el tono y el mensaje en todas las plataformas.
• Estar al día de las tendencias: seguirás de cerca las novedades del sector y el comportamiento del consumidor para generar contenido relevante que fomente el engagement.
• Trabajar en proyectos de clientes de alto perfil, desarrollando copys alineados con su estrategia de marca y objetivos de campaña.

Y como tú vas a darlo todo (y más), nosotros también queremos darte mucho más:

• Un entorno de trabajo dinámico y creativo.
• Clientes de alto perfil y marcas internacionales.
• Posición a jornada completa.
• Formato híbrido: 2 o 3 días en oficina / 2 o 3 días de teletrabajo.
• ¡Navidad, Semana Santa, julio y agosto: 100% REMOTO!
• Horario flexible.
• Contrato indefinido con período de prueba de seis meses.
• 22 días laborables de vacaciones al año + ¡12 días extra!
• Acceso opcional a retribución flexible (seguro médico, transporte, comida y guardería).
• Programa Ogilvy Wellness: servicio gratuito de apoyo psicológico, legal y financiero. Descuentos en fisioterapia y gimnasios.
• Ogilvy cuenta con la certificación de Empresa Familiarmente Responsable (EFR), en reconocimiento a su compromiso con el bienestar y la conciliación de sus empleados.

Si te has imaginado en este puesto, es buena señal. En Ogilvy queremos trabajar con el mejor talento: personas que nos desafíen y nos hagan mejores. Gente con ganas de vivir una cultura de agencia abierta a la diversidad como principio y a la conectividad como herramienta fundamental.

Así que, si has ido asintiendo mientras leías esto... ¡mándanos tu CV!

• Nivell d'experiència---
• Tipus de contracteA temps complert
• Publicada17 d’abr.

What about us?

We’re Dragons — a global creative agency working with bold brands to build relevance, cultural connection, and long-term impact through strategy-led creativity.

We specialize in bridging the Digital and Creative worlds through innovative creative solutions, working extensively in sectors like skincare, healthcare, fashion, lifestyle, and FMCG, amongst others.

We have international teams working from the US, Barcelona, Germany and the Benelux area, and we pride ourselves on our ability to drive results for our clients through strategic thinking, creative excellence, and meticulous execution.


About the role

We are currently looking for a Native English Social Media Copywriter with exceptional English grammar and vocabulary, a passion for beauty, skincare, cosmetics, and fashion, and familiarity with current US culture, trends, and entertainment.

The Social Media Copywriter will work closely with the Design and Strategy teams, reporting to the Creative Director, and will be responsible for writing engaging and persuasive content for various brands, with a focus on social media and digital advertising campaigns.

We’re looking for someone passionate about social media platforms like TikTok and Instagram, with a deep understanding of their trends, formats, and ever-evolving creative possibilities. A strong grasp of storytelling is essential to create content that deeply connects with audiences. A deep understanding of the brand's voice, audience, goals, and current digital and social media trends is essential.

This role involves collaborating with key clients like Galderma, the world's largest independent dermatology company, creating global content for major brands such as Cetaphil, the #1 Doctor Recommended Sensitive Skincare Brand in the US.

This position requires working from our HQ located in Barcelona.

Responsibilities:

Conceptualization and Copywriting:

Interpret creative briefs to develop and present concepts and copy proposals for client social media content and campaigns that align with strategic and business goals
Write original copy and edit content for social media and digital advertising campaigns, ensuring they are on brief, to spec, and on brand
Generate fresh, insightful ideas that build brand presence and maintain a cohesive Tone of Voice (TOV) across all channels, from social media posts to longer-form storytelling
Work closely with strategy and account teams to provide creative and strategic solutions for current client briefs and new business
Be strategic in creating content from existing assets as well as developing new content from scratch
Participate in video shoots as needed, contributing to the alignment of content with the overall creative direction.
Project Management:

Ensure ideas are executable within budget and timeframe
Manage multiple projects, meeting deadlines and prioritizing tasks effectively while maintaining high-quality standards
Coordinate with the production team to ensure vision and objectives are clearly communicated
Ensure all assets are on brief, on brand, and aligned with channel specifics, including UI and cross-browser compatibility
Understand and coordinate all technical specifications supplied by media agencies
Client Interaction:

Participate in client meetings and presentations, effectively communicating concepts and rationale
Defend the creative ideas and proposals, always emphasizing how they align with client expectations and meet strategic business goals.
Build and maintain strong relationships with clients, understanding their needs and delivering solutions that exceed their expectations
Minimum requirements

Industry Awareness:

Stay up-to-date and maintain a thorough understanding of current trends, particularly in the US, including entertainment, influencers, broader cultural trends, and especially in beauty, skincare, cosmetics, and fashion
Stay abreast of technology trends, integrating new techniques and tools into the creative process to enhance the quality of work
Requirements

Experience: Minimum of 3-5 years of experience as a Copywriter, with a strong focus on social media content creation, particularly within the beauty, skincare, cosmetics, lifestyle, and luxury sectors, either in an advertising agency or directly with relevant brands. Provide a portfolio showcasing successfully launched client projects and concepts across social media and other platforms.
Education: Bachelor’s degree in Communications, Journalism, Marketing, Advertising, or a related field.
Creative Excellence: Strong writing skills and a talent for compelling storytelling, with a passion for delivering creative work. Ability to proactively suggest improvements to briefs, develop and present conceptual work, and collaborate with other departments like Art and Strategy. Exceptional research skills with the ability to understand and apply current beauty and skincare trends.
Strategic Vision: A strategic mindset with the ability to develop and execute concepts that align with business objectives. Proficiency in crafting and maintaining a cohesive Brand Tone of Voice (TOV) across all platforms, ensuring consistency and alignment with client goals. Ability to proactively suggest improvements to briefs, contribute to the long-term vision of the brand and client success, and demonstrate a deep understanding of social media narratives and digital paid best practices.
Communication Skills: Excellent verbal and written communication skills, with the ability to articulate concepts and feedback convincingly, and strong verbal communication skills to speak effectively with internal teams and clients.
Team Player: Capacity for maintaining a positive and proactive attitude while effectively handling rapid turnaround times, capturing and sharing trending moments, and delivering and receiving constructive feedback. Demonstrate a collaborative spirit in a fast-paced, team-oriented environment, working effectively with Senior Creative Copywriters, Graphic Designers, and Strategists to contribute to a cohesive and dynamic team effort
Industry Knowledge: Thorough familiarity with current mainstream culture, especially in the US, including entertainment, influencers, and trends, with a passion for staying up-to-date with beauty, skincare, cosmetics, and fashion trends.
Technical Skills: Big understanding of social media narratives and digital paid best practices. Good knowledge of all major digital channels and social media platforms, including familiarity with their technical specifications
Languages

Native English (mandatory)
Any other languages are a plus
What we offer

Competitive salary and benefits package
Opportunities for professional growth and development
Collaborative and inclusive work environment
Access to the latest design tools and technologies
Regulated working hours and work-life balance
A steady and exciting career development as well as an inspiring management team that supports you in reaching your goals
MacBook and any other pieces of equipment required
Intensive working hours during July and August
Collaboration with an international, young and dynamic team
Family friendly company.
At Dragons Group, we are dedicated to creating a workplace that values diversity, equity, and inclusion. We welcome candidates from all backgrounds and strive to build an environment where every individual feels empowered and respected.