Digital Marketing Specialist
Confidencial · Montornès del Vallès
About us
Royal Queen Seeds is one of the world’s leading cannabis seed brands.
https://www.royalqueenseeds.com/
What started in 2011 as a single website has evolved into a global, digital-first company with brand stores, international reach, and a strong focus on innovation, education, and community.
Our digital team is based near Barcelona in a modern, open, and collaborative office environment. We move fast, test constantly, and care deeply about brand, product, and user experience.
We collaborate with iconic global figures and cultural leaders — including Mike Tyson — and develop experiences for both direct-to-consumer (B2C) and business-to-business (B2B) audiences.
Key responsibilities
1. On-site Activations & Growth Initiatives
- Support the execution of on-site activations and key digital projects.
- Analyze product performance and identify growth opportunities.
- Contribute ideas for optimization and new digital initiatives.
- Collaborate with internal teams to align digital activations with business goals.
- Design, launch, and automate market research surveys (e.g., Typeform) to gather user insights.
- Translate customer feedback into actionable recommendations for UX, content, and product improvements.
- Coordinate with internal teams for campaign execution.
2. Analytics, Reporting & Insights
- Maintain and update performance reports (PrestaShop and related tools).
- Support report enhancements and basic dashboard improvements.
- Analyze campaign results and highlight key performance trends.
- Share reporting insights with the team and support summary preparation.
- Analyze basic customer behavior patterns.
3. Personalization, UX & CX Support
- Assist with cross-channel campaign execution (web, email, CRM).
- Support segmentation and personalization initiatives in Presta and HubSpot.
- Execute campaign setups in HubSpot under guidance.
- Help maintain a knowledge base for personalized campaigns and controls.
What we offer
Permanent contract
Flexible working hours (Monday–Friday). 1 day of telework, you can choose which one!
Open, dynamic, and international work environment
High ownership and real impact on a global brand
Exposure to cutting-edge marketing, UX, CRO, B2C, B2B, and high-profile collaborations
Free food, drinks, and fruit at the office 🍎☕
Veure més
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