Ofertes d'ocupació de Cap de Màrqueting de Producte a Madrid

• Flexibilitat horàriaSi
• Nivell d'experiència---
• Tipus de contracteA temps complert
• Publicada6 de març

. UX/UI

¿Te apasiona conectar estrategia, marketing y desarrollo de producto para generar impacto real? 🚀

En PROEDUCA, buscamos un/a Product Marketing Manager con enfoque en crecimiento, data y experiencia de usuario, que quiera impulsar la evolución de nuestros productos educativos desde una mirada estratégica y orientada al funnel de conversión.

🎯 Tu misión

Liderarás la estrategia y el ciclo de vida de productos formativos con el objetivo de mejorar su rendimiento comercial, posicionamiento y experiencia de estudiante.

Tu impacto será clave para que cada programa llegue al público adecuado y genere resultados medibles.

Entre Tus Principales Responsabilidades

• Definirás la estrategia de producto combinando visión de negocio, análisis de datos y conocimiento del usuario.
• Propondrás nuevas líneas y mejoras de portfolio con foco en valor diferencial y rentabilidad.
• Colaborarás con equipos de marketing, comunicación, data y contenidos para alinear estrategias y optimizar el funnel de conversión.
• Analizarás el rendimiento de productos y campañas, transformando los datos en decisiones accionables.
• Asegurarás una experiencia de estudiante sobresaliente, identificando oportunidades de mejora continua.
  
  

🧩 ¿Qué buscamos en ti?

• Más de 3 años de experiencia en Product Management, Marketing de producto o Growth, preferiblemente en entornos digitales o educativos.
• Experiencia en Product Management en productos de Formación Profesional.
• Mentalidad analítica y enfoque en resultados, con experiencia optimizando funnel de conversión y estrategias de crecimiento.
• Visión estratégica, capacidad de liderazgo transversal y excelente comunicación.
• Proactividad, curiosidad y pasión por la innovación educativa.
  
  

🌟 ¿Qué te ofrecemos?

✅ Contrato estable en un grupo en continuo crecimiento.

🕒 Horario flexible: L-J de 9:00 a 18:15 y V de 9:00 a 14:00 (con 1 hora de flexibilidad en la entrada).

🏢 Oficinas en Pozuelo de Alarcón, muy bien comunicadas, a solo 3 minutos de la estación de tren.

💳 Plan de retribución flexible: seguro médico, cheques guardería, transporte, tarjeta gourmet…

🎓 Formación continua con hasta un 80% de descuento en titulaciones UNIR.

🚀 26 días de vacaciones + 4 días de asuntos propios + bolsa de 16 horas anuales.

🤝 Equipo profesional, estable y con muy buen clima laboral, donde se cuida la continuidad y el desarrollo a largo plazo.

📩 ¡Queremos conocerte!

El Grupo EDUCATIVO está firmemente comprometido con la igualdad de oportunidades y la diversidad, logrando con ello crear un entorno libre de toda discriminación.

• Nivell d'experiència---
• Tipus de contracteA temps complert
• Publicada14 de febr.

. Android Google Ads

Candidates must have authorization to work in Spain. We are unable to provide visa sponsorship at this time.Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• Experience in marketing, brand management, strategy consulting, marketing agency, or a related field through full time roles, internships, projects, or academic classes.
• Ability to communicate in Spanish and English fluently, to work with stakeholders.
  
  

Preferred qualifications:

• Experience with analytical success, with the ability to develop and understand strategy.
• Knowledge of and passion for Google's products, technology, and leadership in the artificial intelligence (AI) space.
• Ability to think across disciplines, industries, cultures, and scenarios, with a global mindset.
• Developed program management and communication skills.
• Interest in marketing, brand management, strategy consulting, agency, AI, technology, or related fields.
• Comfort with ambiguity and agility.
  
  

About The Job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As an Associate Product Marketing Manager (APMM), you will be part of the APMM program , Google’s global program for early career marketers. During your time in the program, you will work on priority marketing projects in your organization, develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and executive leaders. You are expected to complete learning and development milestones, attend APMM programming, and actively contribute to the APMM community.

You will be assigned projects within the EMEA marketing organization supporting their business goals and you will make direct contributions under the scope of a larger project, with general guidance. You may help the user into the product development process or develop the go-to-market plans for driving awareness and adoption for new products and features among segments. You may drive growth marketing and optimization, contribute to Google’s brand strategy, generate user insights, or manage campaigns and programming.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against Key Performance Indicators (KPIs).
• Assist in developing programs aimed at acquiring customers including business strategies, messaging, collateral, events, increasing our engagement with them and measuring the efficacy of such programs.
• Support team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.
• Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners.
• Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager.
  
  
  

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .