Join a dynamic and influential force in Spanish journalism as our new Social Media
Manager! With nearly 30 years of presence in Spain, our national newspaper brand has
grown into a trusted voice across seven regional editions, supporting and connecting
communities and helping foreign residents feel at home.
Now, we’re expanding our digital outreach and looking for a creative, strategic, and hands-on professional to lead our social media efforts across Facebook, Instagram, and Reddit.
Tasks
ROLE OVERVIEW
As our Social Media Manager, you'll drive the online presence of our brand and help bring our community-focused stories to wider audiences. You'll craft engaging content, manage campaigns, and build connections that highlight local life, promote cultural integration, and foster meaningful online conversations.
Your work will help shape the way both local and international audiences experience our journalism in the digital space.
KEY RESPONSIBILITIES
- Develop and execute social media strategies across Facebook, Instagram, and
Reddit. - Create and publish engaging, high-quality content (posts, videos, stories, and reels) that amplify community voices and events.
- Monitor and moderate social media activity, responding to comments and engaging with followers.
- Track key performance metrics to report on reach, engagement, and growth,
adjusting strategies accordingly. - Collaborate with editorial teams to coordinate content calendars and promote
breaking news, features, and community stories. - Attend local events and produce on-the-ground content when relevant.
- Stay up to date on platform trends and best practices to keep our presence fresh and effective.
Requirements
- Proven experience managing social media platforms, particularly Facebook, Instagram, and Reddit.
- Basic skills in photo and video editing (e.g., Canva, CapCut, Adobe tools, etc.).
- Solid understanding of social media analytics, scheduling tools (e.g., Meta Business Suite, Buffer, or similar), and community management practices.
- Strong writing and communication skills in English. Spanish proficiency is a major
plus. - Creativity, independence, and a strong sense of newsworthiness and audience
relevance. - Based on the Costa del Sol, with legal eligibility to work in Spain.
- Must have a driving license and access to own vehicle.
WHAT YOU BRING
- A track record of growing and managing engaged communities.
- A portfolio or examples of social media campaigns and posts with measurable
results. - Experience in working with media brands, news outlets, or community-based
organisations is highly valued.
Benefits
- Competitive full-time salary, based on experience.
- Flexible working hours with regular opportunities to attend and cover community
events. - Ongoing professional development and training support.
Are you passionate about community-driven content, creative digital storytelling, and making an impact through social media? We want to hear from you!
To apply, please submit your CV, cover letter, and samples of social media work or campaign results.
We are proud to be an equal opportunity employer and encourage applications from candidates of all backgrounds.
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Social Media Manager
29 may.Swish Marbella
Málaga, ES