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0McCann Worldgroup
Barcelona, ES
Art Director (specialized in shopper marketing)
McCann Worldgroup · Barcelona, ES
InDesign Photoshop Illustrator
Job Description
We are looking for a Senior Art Director at AFG, an agency within the IPG group specializing in communication and strategies for the retail and e-commerce sector, we are looking for a Senior Art Director to join one of the most important clients in the food industry.
Who are we looking for?
- Someone with experience in advertising focused on retail and e-commerce, both in physical and online environments.
- Physical retail: Supermarkets and stores, working with formats such as fin isle, wobbler, barker, shelf strips, among others.
- E-commerce: Experience with Amazon, Zooplus, ATL, BTL, tiles, banners, etc.
- Experience in creativity and shopper full-funnel campaigns is highly valued, developing strategic assets beyond the point of sale, aligned with shopper strategies.
- Express yourself in good English - comfortable articulating your own ideas.
- Conceptualize and co-create ideas for TV, Digital and OOH campaigns.
- Partner successfully with other creatives across multi-disciplinary teams.
- Design and craft beautiful concept visualizations and moodboards – you need to be an expert on Adobe Photoshop, Illustrator, InDesign.
- Take the creative lead on assigned projects: input into the creative brief, ideate concepts, brainstorm and pitch ideas.
- Develop the concept and art direct photography and video shoots.
- Lead the execution and layout of all online and offline assets part of campaigns, from concept ideation to post production.
- Work on multiple parallel deadlines with exceptional attention to detail.
- Present work internally and to clients and be able to articulate vision, idea and objectives.
- FMCG experience is desirable, but not essential.
- A natural empathy with pets and pet owners.
- To provide a culture that fosters your personal and professional development
- To give you varied creative opportunities and challenges to ensure your professional growth
- To nurture your creative skills in a supportive environment
- To encourage you to be inspired by the loved pets in your life – and to bring your dog to work with you!
- Expertise in Adobe Creative Suite.
- Natural communicator with strong visual and verbal presentation skills.
- Applications without portfolio/link won't be considered.