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0Approach People Recruitment
Madrid, ES
Field Marketing Manager for Southern Europe
Approach People Recruitment · Madrid, ES
My clients is looking for a Field Marketing Manager for Southern Europe to join the Marketing team.
Reporting to the Head of Field Marketing, you will work closely with the Corporate Marketing teams and sales to support pipeline growth and help drive qualified leads through effective local marketing execution across Spain, Italy, and Portugal.
You’ll be responsible for:
- Bringing global campaigns to life at the local level
- Leading webinar strategy, execution, and moderation
- Driving regional initiatives such as dedicated campaigns, content syndication, or targeted programs to support local priorities
- Coordinating events and partner marketing support with the Global Head of Events and the Director of Partner & Alliances Marketing
- Collaborating with global marketing teams to ensure consistency and performance tracking
- Recommending content ideas to brand and product marketing teams to boost lead generation and conversion
- Supporting the localization of marketing materials for sales enablement and multichannel promotion (social media, advertising, etc.)
- Measuring and reporting on the performance of marketing campaigns, extracting insights, and evaluating them against set goals
- Aligning with BDRs and sales teams to ensure marketing efforts support pipeline objectives
- Communicating with senior management about marketing initiatives, reporting key metrics, and brainstorming new strategies
This is a hands-on role for someone who’s organized, proactive, and focused on impact.
What we’re looking for:
- You’re organized and able to manage multiple projects at once
- You know how to plan and run marketing campaigns with clear goals
- You’re comfortable working with sales teams and other departments
- You can analyze campaign results and make data-driven decisions
- You’re a team player, proactive, and enjoy working in a collaborative environment
- You’re a clear communicator and can adapt to different audiences
- You’re comfortable with digital tools and marketing platforms
- You speak fluent in Spanish (mandatory), English (mandatory) – Portuguese and Italian are a plus for your region