Valencia, ESP

Octopus Energy Spain 🇪🇸 – Marketing & Product /

Full-time /

Hybrid



Help us make the world greener. Octopus Energy is an electricity company on a mission to lead the renewable energy revolution in Spain, and to achieve this, we need people who can help us turn this vision into reality.

At Octopus Energy, our mission is clear: to bring green, affordable, and transparent energy to homes across the country.

We are more than an energy company: we are a movement. We aim to offer our customers an unparalleled experience built on transparency, honesty, and simplicity. Our commitment to the planet is reflected in real investments in renewable generation and a low-carbon future. Through our unique technological platform, we make energy more accessible, efficient, and environmentally friendly.

We are looking for a Digital Marketing & CRM Specialist to join our team in Valencia (Spain). In this role, you will drive our digital strategies, managing both marketing campaigns and customer relationships through CRM tools. You will play a key role in customer acquisition and retention, ensuring our communication is relevant, personalized, and effective.

What you'll do:

• Support our digital marketing lead on multiple, varied digital marketing campaigns in Spain.
• Build, rollout and optimize various PPC campaigns, digital marketing networks and paid social media.
• Constant analysis and optimizations in our website in terms of Conversion Rate Optimisation and User Experience.
• Build, rollout and optimize our CRM campaigns and processes.
• Provide direct support to Octopus Energy's high profile partners, report on insights and relay back to the Digital Marketing Lead.
• Draft and create written ad content in line with Octopus Energy's tone of voice.
• The changeable and fast-paced nature of digital marketing in a start-up culture means you'll need to proactively identify and analyze the latest digital trends and tech developments.
• Be comfortable owning and tracking specific digital growth channels, be they affiliates, price comparison websites or aggregators.
  
  
  

What you'll need:

• Experience in digital marketing, ideally in startups or agencies.
• Strong knowledge of SEO, SEM, CRM (HubSpot, Zoho, Salesforce, etc.), and CRO.
• Proficiency in data analysis tools: Google Analytics, GTM, Hotjar, SEMrush, Ahrefs, etc.
• Experience with programmatic advertising campaigns (DV360, Yahoo DSP, or similar).
• Ability to improve conversion rates and user experience in digital journeys.
• High level of English and native Spanish.
• Proactive and analytical mindset: you love working with data and making data-driven decisions.
• Ability to work in fast-paced environments, manage projects from start to finish, and handle tasks beyond your main role when needed.
  
  
  

Why else will you love being here?

• Are you wondering about the salary for this role? Feel free to ask us openly. In the call with the hiring team, we always discuss this topic because we want your experience to align with the right salary. The reason we don't advertise it is that we have quite a bit of flexibility and would never want salary to be the reason someone doesn't apply to Octopus Energy – what matters most to us is finding the right Octofit!
• Octopus Energy has a unique culture. We won the Best Company to Work For award in 2022, were voted among the Top 50 Best Places to Work on Glassdoor in 2022, and our Group CEO, Greg, has even recorded a podcast about our culture and how we empower our people.
  
  
  

We’re looking for someone who thrives on solving tough problems. Someone who can challenge those around them, and be challenged, while delivering delightful experiences for our internal and external customers!