Admissions & Marketing Manager
Raoul Wallenberg International School · Illes Balears
Raoul Wallenberg International School Palma (RWIS) is a values-driven learning environment committed to fostering future-focused, inquiry-based education.
Guided by the values of honesty, compassion, courage, and drive, RWIS provides a nurturing yet challenging space for students to thrive academically and personally.
Located in Mallorca, Spain, RWIS empowers learners from diverse backgrounds to become ethical leaders and global citizens.
RWIS Guiding Statements
Vision Statement
An inspiring and nurturing learning community that appropriately challenges and empowers students to be future-ready global citizens.
Mission Statement
The RWIS mission is to make a positive difference for every student in our care, helping to develop their full potential.
We nurture confident, independent, and resilient students in an inclusive, caring, challenging, diverse and joyful international learning environment.
This experience empowers RWIS graduates with attitudes, skills and attributes to thrive in a rapidly changing world.
Watchwords
The Opportunity
Location:
Raoul Wallenberg International School, Palma, Mallorca, Spain
Position
Admissions & Marketing Manager (Admissions, Marketing, PR and Communications)
Reporting To
Business and Operations Manager/Head of School
Salary And Benefits
Competitive salary in line with the position's responsibility and scope of work, plus free lunch, continued professional development, and access to a group health insurance scheme
Visa Requirements
EU/EEA/Swiss citizen or work visa required; we cannot organise work and residence permits
Deadline For Applications
Applications reviewed on an ongoing basis; apply ASAP
Start Date
No later than 1 December 2025
Enquiries/applications
Responsibilities
- Admissions
Serve as the first point of contact for prospective families, guiding them through the admissions process and aiming for high conversion from enquiry to enrolment.
Organize and lead school tours, open days, and orientation events.
Maintain accurate admissions data using Veracross and provide regular reports to the HOS.
Collaborate with academic staff and families to ensure a seamless onboarding experience for new families.
- Marketing & Communications
Manage the school's digital presence, including website updates, social media, and digital advertising campaigns.
Act as the brand guardian to ensure materials align with RWIS's ethos, brandbook and communications policy.
Oversee creation and review of promotional content such as newsletters, prospectuses, and event materials.
Engage with local and international media, business, NGO and diplomatic communities to position RWIS as a leading school of choice.
- Event Management & Community Engagement
Oversee the activities of the PTA and act as a liaison between parents and the school.
Organize fundraising and events with the Business and Operations Manager to advance the RWIS mission.
- Strategic Development
Provide strategic insights on market trends and opportunities to advance RWIS's mission and vision.
Submit regular reports and proposals for SLT and Board approval.
Key Performance Indicators (KPIs)
Growth in student admissions aligned with annual targets.
Measurable increases in digital engagement (website traffic, social media reach).
Positive feedback on admissions process and school communications.
Successful execution of community events and marketing campaigns.
Strengthened relationships with community stakeholders and partnerships.
Ideal Candidate
Qualifications And Experience
Bachelor's degree in Communications, Marketing, Public Relations, or related field.
Proven experience in admissions, marketing, or community relations, ideally in an international school.
Strong understanding of digital marketing tools and social media.
Experience managing events and community engagement initiatives.
Experience as an international school educator is an advantage.
Skills And Attributes
Excellent interpersonal and communication skills across media.
Strategic thinker with a creative problem-solving approach.
Proficiency in Google Workspace; familiarity with marketing and AI tools is desirable.
Fluent in English; additional languages (Spanish, German, Swedish) are assets.
Ability to multitask and manage time effectively in a dynamic environment.
Passion for education and alignment with RWIS values.
Benefits of Living in Mallorca
Mallorca offers a high quality of life with natural beauty and a vibrant cultural scene.
Highlights Include
Natural beauty from beaches to the Tramuntana mountains.
Cultural richness with villages, arts, and music.
Mediterranean climate with abundant sunshine.
Expat-friendly community and opportunities to connect with others.
Convenient lifestyle with healthcare, education, and infrastructure.
How to Apply
Please submit the following to ****** as soon as possible:
A detailed CV.
A cover letter outlining suitability for the role.
Contact details of at least two professional references.
Next stages: Long-listed candidates will be contacted for an initial interview; successful candidates will proceed to a panel interview.
Pre-employment reference checks and criminal record clearance are part of our safer recruitment procedures.
RWIS is an equal-opportunity employer and promotes diversity and inclusion.
RWIS prioritises child protection and adopts a zero-tolerance policy towards mistreatment or abuse of children.
We conduct pre-employment checks and may require criminal record checks in the country of residence and previous employment.
Personal data is collected and used for recruitment in accordance with our Privacy Policy.
We reserve the right to appoint at any time, including before the posted deadline, if an exceptional candidate is identified early.
Interested candidates are encouraged to apply promptly.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries: Primary and Secondary Education
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