• +4 years of experience as SEA expert working internationally
• Development, conception, implementation and monitoring of SEA campaigns

¿Dónde vas a trabajar?

We are looking for a SEA Expert with +4 years of experience for a Logistic Solutions Multinational

Descripción

• Responsibility for the management and performance of the SEA channel for 24 national companies in 15 languages.
• Development of an SEA strategy that is aligned with the aligned with the corporate goals, including Budget allocation for Search Ads, Shopping Ads and retargeting.
• Management of the SEA agency, communication of the strategy and goals, regular coordination of performance and optimization.
• Development, conception, implementation and monitoring of SEA campaigns (Google Ads, Bing Ads).
• Continuous optimization of campaigns to increase efficiency and effectiveness, including
• Bid management, ad text optimization and keyword management.
• Collaboration with the website and analytics team to optimize landing pages in order to increase the conversion rate.
• Exchange with and training of national companies.
• Constant monitoring of market trends and new technologies in the SEA sector and their possible integration into existing campaigns

¿A quién buscamos (H/M/D)?

• Completed studies in business administration, business informatics, media sciences or communication sciences communication sciences; alternatively.
• Completed training and relevant professional experience.
• Several years of experience in the field of SEA (Google Ads / Bing Ads) with a focus on search and shopping ads.
• Experience in dealing with service providers/agencies (or professional experience in the agency environment) and in Management of several country accounts.
• High analytical skills with regard to relevant KPIs and appropriate handling of analysis tools
• Ideally experience in the B2B sector.
• Experience in the use and knowledge of functionality of bid management tools, Google Analytics, Google Ads Editor, YouTube.
• Very good knowledge of English, German desirable. Other foreign languages an advantage (preferably French, Italian, Spanish).

¿Cuáles son tus beneficios?

• Requirement to go to the office four times a month if you live in Madrid and only once a month if you live elsewhere in Spain
• International team and reports