Overview

Based in Madrid (Hybrid HQ Role)

We’re looking for a creative leader who can do more than just edit — someone who can tell stories, shape concepts, direct shoots, and lead a growing video team across campaigns, platforms, and countries.

At The Roadmap, we work with small businesses, communities, and fast-growing brands — helping them grow through strategy, creativity, and campaigns that connect with real people. Video is central to everything we do: from advertising and social content to branding, testimonials, and internal productions.

This is a hybrid role based in Madrid, with creative freedom, variety, and real ownership. If you’re someone who can imagine, plan, direct, and lead — not just deliver tasks — this could be the role that brings all your creative experience together.

What You’ll Be Doing

• Developing story-led ideas for campaigns, ads, and branded content
• Planning shoots, storyboarding, and directing content (on-site or remotely)
• Collaborating with videographers, actors, and creatives across Spain, Ireland, and beyond
• Leading a team of editors and creatives — giving clear direction and vision
• Working closely with sales, marketing, design, and content to keep messaging aligned
• Overseeing production from concept to final edit — including rollout where needed
• Using AI and creative tools to improve process, speed, and idea generation
• Producing ads, social videos, brand content, testimonials, internal videos, and more
• Helping build the full video campaign system as we scale
  
  

This Role Is For Someone Who Has...

• Strong experience creating video content for ads, social media, and brand campaigns
• A proven ability to lead creative direction, storytelling, and campaign development
• A natural drive to lead, organise, and build something meaningful with a strong team
• Excitement for using new tools and technologies to improve how creative work gets done
• A vision for how strong stories and clear content can grow businesses and communities
• A desire to be part of something long-term, with growing responsibility and ownership
  
  

This Role Is Also For Someone Who Can Learn Quickly To...

• Direct shoots and communicate clearly with videographers and editors
• Work hands-on when needed — editing, scripting, or reviewing footage
• Translate a simple idea into a structured video or campaign
• Collaborate confidently across different teams and creative roles
  
  

What Makes This Role Different

• You’ll have creative freedom and help shape the entire video approach from the ground up
• You’ll lead campaigns across industries and audiences — with variety built into the role
• You’ll be surrounded by a team who values clarity, creativity, and high standards
• You’ll help build a full video system — from ads to brand to internal productions
  
  

Perks and Benefits

• Hybrid setup — 2 days in the Madrid office, 3 days remote
• Flexibility to travel while working
• 4.2-day work week rolling out soon
• Competitive base salary based on experience
• Bonuses based on campaign success and creative performance
• Support to explore new tools, test ideas, and work with AI to improve your process
• Future team-building opportunities — help grow the creative department
• Involvement across multiple projects, industries, and video styles
• Collaborative, motivated team that moves fast and values quality
  
  

About The Roadmap

Established in 2019, our marketing agency offers personalized digital services to lay solid foundations and improve your online presence with a custom marketing roadmap for your business.

Our Team

We’re a team of international young professionals aiming to make marketing refreshingly simple for businesses and brands.

Our Values

We go above and beyond to exceed your expectations, constantly innovating with our marketing roadmap to stay ahead of the curve.

More about us