Company:

KNN Digital Media is a global start-up, founded by two ex-Google managers, that combines Media, Technology, and Machine Learning to generate millions in e-commerce sales for third-party companies and its own brands.

We are a small-sized company with a talented team, dedicated to growing and managing multiple health e-commerce brands.

Our work environment is dynamic and supportive, offering the opportunity to work remotely from anywhere in the world.

Job description:

We are seeking a Junior PPC Specialist to join our dynamic team.

In this role, you will launch, manage, and optimize high-budget PPC e-commerce campaigns for both our proprietary brands and affiliate brands in the Health and Wellness sectors.

Key responsibilities are the following:

PPC Research:

Product Research: Conduct research for new products, including keyword analysis, competitive benchmarking, and offer evaluation.
Keyword & Market Analysis: Identify the best-performing keywords and market opportunities by assessing competition, search volume, and CPCs.
Offer Evaluation: Research and assess the potential of offers in the PPC market to determine feasibility and profitability.
Campaign Creation & Launch:

Campaign Setup: Create, configure, and launch PPC campaigns across platforms such as Google Ads and Bing Ads.
Campaign Monitoring: Continuously monitor campaign performance, making adjustments to bids, keywords, and ad copy to optimise results.
Conversion Tracking: Set up and manage conversion and event tracking using Google Ads, Google Analytics, and Openhermes to monitor ROI and performance.
Site Structure & Content Review:

Review Site Setup: Collaborate with content writers to review content, links, and site structure on comparison sites before launching campaigns.
Ensure Alignment: Ensure that the content and site setup are aligned with PPC campaigns for seamless integration and optimised performance.
Reporting & Analysis:

Data Analysis: Analyse campaign performance data, identifying trends and areas for improvement.
Optimisation Decisions: Use data-driven insights to make optimization decisions, including adjusting bids, keywords, and targeting to improve campaign performance.
Reporting: Create detailed campaign performance reports using Supermetrics and other analytics tools, providing actionable insights to improve future campaigns.
Partner Communication:

Offer Management: Maintain open communication with partners to ensure that all offers are functioning correctly and resolve any issues promptly.
Partner Collaboration: Work closely with partners to monitor offer performance and optimise for better results.
Continuous Improvement & Innovation:

PPC Trends: Stay up-to-date with the latest PPC industry news, tools, and best practices to implement cutting-edge strategies.
Proactive Strategy Suggestions: Actively suggest and test new strategies to scale accounts, improve performance, and stay competitive in the market.
Account Scaling: Use analytical insights to identify scaling opportunities and suggest strategies to grow accounts performance.

What we’re looking for:

1-2 years in PPC for e-commerce, ideally in competitive sectors, with expertise in Google Ads and Bing Search.
Proven experience managing campaigns with structured budgets and performance goals.
Strong data-driven approach with excellent analytical and numeracy skills.
Experience with tools such as Google Analytics, Google Tag Manager (GTM), Google Ads Editor, Microsoft Advertising Editor, SEMrush, and Supermetrics.
Solid understanding of KPIs, metrics, and performance optimization strategies.
Up-to-date with the latest PPC trends, tools, and best practices, with a keen interest in continuous learning.
Attention to detail & multitasking: Ability to manage multiple campaigns efficiently in a fast-paced environment.
Bonus points: Experience with product comparison/review sites, especially in the Health & Wellness sector.
Curiosity & proactiveness: Always eager to test new tools, strategies, and creative approaches to improve performance.
Language Skills: Advanced English (C1 or higher) is required. Spanish is a plus.
You don’t need to meet every single requirement to apply. If you’re passionate about PPC and eager to grow, we’d love to hear from you!

What we offer:

Fast-growing project founded by Ex-Googlers, offering an exciting and dynamic work environment.
Friendly and supportive international team, fostering collaboration and innovation.
High-performance culture with ample learning and growth opportunities.
Full-time employment contract.
Fully remote work.