Dentro del equipo de Dentsu Barcelona buscamos un/a Brand Experience Manager. El objetivo de este rol es asumir la responsabilidad de la ejecución táctica de los elementos estratégicos definidos por la organización. Job Description: Descripción del...
Dentro del equipo de Dentsu Barcelona buscamos un/a Brand Experience Manager. El objetivo de este rol es asumir la responsabilidad de la ejecución táctica de los elementos estratégicos definidos por la organización.
Job Description:
Descripción del puesto:
Responsabilidades:
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners, and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds, and cultures.
About Dentsu
Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.
If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
Location:
Barcelona
Brand:
Dentsu
Time Type:
Full time
Contract Type:
Permanent
Job Description:
Descripción del puesto:
Responsabilidades:
- Asumir la responsabilidad de la ejecución táctica de los elementos estratégicos definidos por la organización.
- Desarrollar y ejecutar estrategias integrales de experiencia de marca que se alineen con los objetivos y metas de la empresa.
- Colaborar con equipos multifuncionales para crear e implementar campañas y eventos de marca atractivos.
- Identificar y construir relaciones con influencers clave, embajadores de marca y provedores para mejorar la visibilidad y credibilidad de la marca.
- Gestionar partnerships con influencers y medios, incluyendo negociaciones de contratos, creación de contenido y seguimiento del rendimiento.
- Analizar y reportar sobre la efectividad de las iniciativas de experiencia de marca, proporcionando ideas y recomendaciones para mejorar.
- Mantenerse al día con las tendencias de la industria y las mejores prácticas en experiencia de marca y marketing de influencia.
- Asegurar la coherencia del mensaje de la marca en todos los puntos de contacto y canales.
- Realizar acciones de branded content.
- Experiencia mínima de 5 años en roles similares.
- Experiencia comprobada en gestión de marca, marketing de influencia, branded content, conocimiento crossmedia
- Pensador creativo con la capacidad de desarrollar experiencias de marca innovadoras.
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners, and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds, and cultures.
About Dentsu
Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.
If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
Location:
Barcelona
Brand:
Dentsu
Time Type:
Full time
Contract Type:
Permanent
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