Hamelin-Laie International School Barcelona, part of the Nord Anglia Education group, offers a world-class education to students aged 4 months to 18 years. Located in vibrant Barcelona, Spain, our international community celebrates diversity and embraces over 40 nationalities.

At Hamelin-Laie, we nurture open-minded, resilient, and confident individuals through our holistic educational approach. Our curriculum inspires students to become socially, emotionally, and ethically aware, preparing them for an ever-changing world.

As a member of our dynamic team, you'll have the opportunity to shape the minds of tomorrow's leaders and collaborate with passionate educators from around the globe. Join us at Hamelin-Laie International School Barcelona and make a difference in the lives of our students. Together, we'll create a truly transformative learning experience.

Job Purpose

You are the best advocate for our brand and will help us to drive awareness and reputation of our school – ensuring we are top of mind for prospective students and their families.

As a part of our Marketing & Admissions team, you will be an integral part of a team, delivering engaging content that supports our recruitment and retention targets.

REPORTING TO: Marketing Manager / DAM

START ASAP

KEY RESULT AREA

Create inspiring and relevant content to drive engagement from current and prospective families.

• Create engaging video content and capture photography that brings to life the key USP’s and benefits of an education at Hamelin – Laie.
• Manage the school photo & video library
• Develop the school photo/ video bank with materials based on Global NAE guidelines
• Upskill and train academic team to support in daily image capture – and ensure processes are in place for uploading and sharing content
  
  

Manage the school social media channels

• Work with the Marketing and Communication lead to implement the school strategic content calendar across all social channels.
• Create engaging content – video and photo
• Review and learn from other schools across Nord Anglia and other organisations to implement best practice
• Follow social media trends and tactics and implement where appropriate
• Work with the regional and central teams to optimize channels and implement recommendations for improvement.
• Continuous positive trend on engagement across key channels
  
  

Implement Brand and Campaign materials in school

• Through your own design expertise and, where appropriate with external designers, ensure consistency and quality of execution across all internal and external facing materialsWork on a variety of graphic designs, from promotional materials and online banners to printed materials.
• Create visually appealing designs while following brand guidelines to ensure consistency across all communication channels.
• Creativity is key, but within well-defined visual standards that maintain a cohesive brand identity.
• Work with school Marketing Manager / DAM on campus improvement and decoration projects
• Manage the school Canva account – creating and updating templates for academic and school staff to use, ensuring consistency across campus
  
  

Drive performance through data and insight

• Use local and global data insights to help drive school performance
• Be inspired by research. Use third party insights, competitive analysis and trends to identify opportunities
• Use data to make sure we are measuring campaigns against commercial objectives
  
  

Work with the School MAC team and Regional office on any other Marketing related activities as required.

• Run required analytics and / or assist with preparing data for analysis.
• Assist with brand related projects such as alumni networking support.
• Support the MAC team through coordinating and promoting school recruitment events, such as Open Days and Workshops.
  
  

At Nord Anglia Education we are committed to providing a world-class, safe, happy environment in which children and young people can thrive and learn. We are committed to safeguarding and promoting the welfare of all our pupils where we embrace all race, abilities, religions, genders, and cultures.

All post holders in regulated activity (having regular unsupervised contact with children) are subject to appropriate national and international vetting procedures including satisfactory criminal record checks from both your country of residence/birth and any country of residence within the last 10 years.

We welcome applications from suitable qualified persons from all diverse backgrounds.

Please note, only shortlisted candidates will be contacted.