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0PPC Specialist
NuevaKNN Digital Media
PPC Specialist
KNN Digital Media · ,
Teletrabajo Google Analytics Google Ads Machine Learning
📍 Full-time | 100% Remote (CET-aligned)
🎯 Output & performance-driven
KNN Digital Media is a global eCommerce company founded by former Google executives. We use performance marketing, media, and machine learning to drive measurable growth across a portfolio of in-house and affiliate brands, including our flagship brand in the health and wellness space, Vital Nutritive.
We’re now hiring a PPC Specialist to help manage and scale our Google Ads campaigns.
You’ll be managing end-to-end campaign execution for multiple brands, running keyword research, setting up ads, analysing data, and helping us scale conversions efficiently.
This is a high-impact role that reports directly to our PPC Lead.
WHY YOU’LL LOVE WORKING WITH KNN DIGITAL MEDIA
· Join a high-performing team led by former Google leaders
· Be part of a fast-scaling global eCommerce company with clear growth opportunities
· Enjoy a high level of autonomy while collaborating with a smart, international team
· 100% remote role with flexible working hours aligned with CET
· Work on high-volume DTC performance campaigns where your optimisation decisions drive real results
HOW YOU'LL CONTRIBUTE
In this role, you will launch, manage, and optimize high-budget PPC e-commerce campaigns for both our proprietary brands and affiliate brands in the Health and Wellness sectors.
Key responsibilities are the following:
PPC Research:
· Product Research: Conduct research for new products, including keyword analysis, competitive benchmarking, and offer evaluation.
· Keyword & Market Analysis: Identify the best-performing keywords and market opportunities by assessing competition, search volume, and CPCs.
· Offer Evaluation: Research and assess the potential of offers in the PPC market to determine feasibility and profitability.
Campaign Creation & Launch:
· Campaign Setup: Create, configure, and launch PPC campaigns across platforms such as Google Ads and Bing Ads.
· Campaign Monitoring: Continuously monitor campaign performance, making adjustments to bids, keywords, and ad copy to optimise results.
· Conversion Tracking: Set up and manage conversion and event tracking using Google Ads, Google · Analytics, and Openhermes to monitor ROI and performance.
Site Structure & Content Review:
· Review Site Setup: Collaborate with content writers to review content, links, and site structure on comparison sites before launching campaigns.
· Ensure Alignment: Ensure that the content and site setup are aligned with PPC campaigns for seamless integration and optimised performance
Reporting & Analysis:.
· Data Analysis: Analyse campaign performance data, identifying trends and areas for improvement.
· Optimisation Decisions: Use data-driven insights to make optimization decisions, including adjusting bids, keywords, and targeting to improve campaign performance.
· Reporting: Create detailed campaign performance reports using Supermetrics and other analytics tools, providing actionable insights to improve future campaigns.
Partner Communication:
· Offer Management: Maintain open communication with partners to ensure that all offers are functioning correctly and resolve any issues promptly.
· Partner Collaboration: Work closely with partners to monitor offer performance and optimise for better results.
Continuous Improvement & Innovation:
· PPC Trends: Stay up-to-date with the latest PPC industry news, tools, and best practices to implement cutting-edge strategies.
· Proactive Strategy Suggestions: Actively suggest and test new strategies to scale accounts, improve performance, and stay competitive in the market.
· Account Scaling: Use analytical insights to identify scaling opportunities and suggest strategies to grow accounts performance.
🎯 KPIs
· Conversion volume and value (based on assigned accounts)
· CPA and ROAS improvement over time
· Creative and offer performance insights
· Data quality and accuracy in reporting
· Consistent campaign optimisation and test execution
WHAT YOU'LL NEED TO SUCCEED IN THIS ROLE
· 1-2 years in PPC for e-commerce, ideally in competitive sectors, with expertise in Google Ads and Bing Search.
· Proven experience managing campaigns with structured budgets and performance goals
· Strong data-driven approach with excellent analytical and numeracy skills.
· Experience with tools such as Google Analytics, Google Tag Manager (GTM), Google Ads Editor, Microsoft Advertising Editor, SEMrush, and Supermetrics.
· Solid understanding of KPIs, metrics, and performance optimization strategies.
· Up-to-date with the latest PPC trends, tools, and best practices, with a keen interest in continuous learning.
· Attention to detail & multitasking: Ability to manage multiple campaigns efficiently in a fast-paced environment.
· Bonus points: Experience with product comparison/review sites, especially in the Health & Wellness sector.
· Curiosity & proactiveness: Always eager to test new tools, strategies, and creative approaches to improve performance.
· Language Skills: Advanced English (C1 or higher) is required. Spanish is a plus.