About Belmoney
Belmoney is a PSD2-licensed Remittance-as-a-Service (RaaS) platform supervised by the National Bank of Belgium, with commercial operations based in Madrid. We provide financial institutions outside the EEA with fully white-labeled, compliant, plug-and-play remittance infrastructure — the same rails that power leading global money-movement brands, built and operated under our partners' own identity.
We're scaling commercially across MENA, Sub-Saharan Africa, and Southeast Asia. We're hiring a Head of Sales to own the new-logo revenue engine end-to-end.
The Role
This is a builder role with a number attached.
You will own Belmoney's new business revenue — designing, staffing, coaching, and operating a B2B sales motion that converts international financial institutions into long-term partners, from first SDR touch through signed agreement and onboarding handoff.
You'll inherit a working pipeline architecture with calibrated conversion rates and standing inventory targets, a modern CRM stack, an existing SDR and closer team, and a clearly defined ideal customer profile. Your job is to make the engine predictable, scalable, and significantly bigger.
Selling regulated infrastructure into financial institutions is not straightforward. Deals face friction — from compliance committees, procurement gatekeepers, internal stakeholders, and risk-averse decision-makers. You know how to navigate that friction, keep deals moving, and bring the right people on board internally and externally to close.
You will be in deals, in the CRM, in the dashboards, and in the room with leadership every week.
What You'll Own
Revenue. Hit and exceed the new-logo quota across onboarding fees and ramped transaction-volume revenue from signed partners
The team. Lead, coach, and grow the existing SDR and closer team. Hire ahead of plan as we scale
The pipeline. Operate and evolve a segmented pipeline model with disciplined stage progression, SLA enforcement, and weekly inventory targets. Forecast accurately to leadership and the board
The motion. Refine the sales playbook across discovery frameworks, demo flow, objection handling, pricing positioning, and procurement navigation
Cross-functional alignment. Partner with Marketing and RevOps on ICP execution and ABM; with Compliance on KYC/KYT requirements that affect deal velocity; with Product on prospect-driven roadmap signals; with Onboarding on a clean post-close handoff
Reporting. Deliver weekly pipeline reviews and monthly board-grade commercial reporting — data-first, no fluff
What You'll Bring
Must Have
Proven B2B sales experience, with demonstrated leadership of an SDR + closer structure
Demonstrable track record selling complex, high-ACV solutions into financial institutions — fintech, payments, banking infrastructure, or cross-border money movement
Exceptional ability to navigate and neutralise objections — both externally with prospects (compliance, procurement, risk) and internally across departments to keep deals unblocked and moving
Direct experience selling into international markets and navigating cross-border procurement, legal, and regulatory cycles
Strong command of pipeline math: conversion rates, velocity, standing inventory, coverage ratios, and forecast accuracy
Hands-on CRM operator (GoHighLevel, HubSpot, Salesforce, or similar) — you build dashboards, not just read them
Comfort operating in a PSD2 / AML / KYC regulated environment
Fluent English — mandatory for this role
Based in Madrid, available to work fully on-site
Strong Advantage
Prior experience in remittances, cross-border payments, or financial inclusion markets
Exposure to white-label or infrastructure sales (selling the rails, not the product)
Experience working in a regulated payment institution or alongside compliance teams
What We Offer
Competitive base salary + uncapped performance-based compensation tied to revenue targets
Direct seat at the commercial leadership table — board-level visibility from day one
A team, a pipeline, and a playbook already in place — your job is to scale it
International scope across 3 continents with a lean, execution-focused team
- Madrid-based role with real ownership and no bureaucratic ceiling
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