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Appodeal is a dynamic US-based product company with a truly global presence. We have offices in Warsaw, Barcelona and Virginia along with remote team members located around the world. Our company thrives on diversity, collaboration, and innovation...
Appodeal is a dynamic US-based product company with a truly global presence.

We have offices in Warsaw, Barcelona and Virginia along with remote team members located around the world.

Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.

Why Appodeal?

At Appodeal, we're more than just a company—we're a team united by a common mission: to help every person discover and grow their talents!

We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.

Here's what we value, and what we hope you do too:

  • Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.
  • Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.
  • Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.
  • Enjoying the Journey: We believe in having fun while working toward our goals.

Appodeal is seeking an HR Director to act as the COO's right hand in building a culture of high standards, speed, and accountability across the company.

We're looking for someone who thrives at the intersection of strategy and ruthless operational execution. You will be both a talent magnet and an execution enforcer: ensuring we attract and retain the best, while decisively exiting those who are not aligned with our culture of excellence.

About the role

The HRD will:

  • Partner directly with the COO to embed execution discipline company-wide.
  • Shape and model a Netflix-like culture of freedom + responsibility, with zero tolerance for mediocrity.
  • Inspire top talent to thrive while removing roadblocks that slow them down.

Key Responsibilities

  • Recruitment & Talent:
    • Own the full recruitment process end-to-end, from sourcing to final decision.
    • Spot, attract, and hire exceptional talent who raise the bar.
  • Performance & Accountability:
    • Build and enforce fast exit processes for misaligned or underperforming hires.
    • Run regular performance assessments for teams and leaders.
    • Drive accountability and execution discipline with leadership.
  • Culture & Processes:
    • Implement and maintain company-wide OKRs.
    • Create an environment where top performers thrive without bureaucracy or politics.
    • Model and enforce non-negotiables: high performance, no politics, no BS.
What We're Looking For

  • Proven background in HR / Talent Acquisition / People Operations at a senior level.
  • Demonstrated experience in execution management: setting up systems and making them stick.
  • Tough-minded yet empathetic: able to make hard calls while inspiring the team.
  • Strong ability to balance decisiveness with fairness.
  • Experience in automating processes using modern technologies and AI-driven solutions.
  • No politics. No theatrics. Just results.

KPIs — First 6 Months

  • Recruiting Bar:
    • ≥ 90% of new hires pass probation with high performance.
    • Average time-to-fill ≤ 45 days.
  • Exits & Accountability:
    • All low-performers identified and exited within 30 days of evaluation.
    • Zero "lingering problem passengers" in teams.
  • OKR Discipline:
    • Company-wide OKRs fully implemented and updated quarterly.
    • 100% of teams have visible, measurable, aligned goals.
  • Assessments:
    • At least one full company-wide performance review cycle completed.
    • Key talent and risk areas mapped across every business unit.
  • Culture Fit:
    • Clear non-negotiables on culture rolled out.
    • ≥ 80% of employees confirm in surveys that culture has become clearer and more demanding.
This is a role for a builder, an enforcer, and a motivator.

If you are passionate about talent, culture, and execution — and ready to push a company toward excellence — we want to hear from you!

With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while being part of an amazing team.

Join us and help shape the future of mobile app success!

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