At bsport, we’re building the operating system for fitness and wellness businesses. With €14M ARR today and ambitions to reach €30M in the near term and €100M beyond, we are transforming a fragmented market with a platform that’s powerful, intuitive, and delightful.
We believe design will be our key differentiator against incumbents and point solutions. To get there, we’re hiring a Head of Design to elevate design into a strategic pillar of the company.
About the role:
The Head of Design will lead and scale a multidisciplinary team of 5 Product Designers, 1 UX Researcher, and 1 Content Designer. You will co-own brand and marketing design with the CMO, and be a key stakeholder in shaping product strategy with the CPO.
This role is about much more than visual polish: you will make design a lever for product differentiation, customer adoption, and market leadership. You’ll create the systems, org, and culture that allow bsport to scale design impact from €30M ARR to €100M ARR.
🎯 Key Responsibilities
- Vision & Strategy
- Define and champion a design vision that sets bsport apart in a crowded market.
- Be a key stakeholder in product strategy, ensuring customer insight and usability drive roadmap decisions.
- Partner with the CMO to align product and brand experiences into one coherent identity.
- Leadership & Org Building
- Lead, mentor, and grow a team of designers, researchers, and content specialists.
- Scale the org: hire design managers and senior ICs as we expand.
- Build a culture of craft, collaboration, and customer empathy across teams.
- Customer Insight & Research
- Own and scale the research practice to deeply understand customer needs and workflows.
- Translate insights into design strategies that simplify complex problems and drive adoption.
- Design Systems & Operational Excellence
- Establish scalable design systems and processes that ensure consistency and speed.
- Implement metrics and frameworks to measure design impact on product outcomes and business growth.
- Cross-Company Influence
- Co-own brand design with Marketing to ensure every touchpoint — from product to sales collateral — reinforces bsport’s identity.
- Influence the entire customer journey by embedding design thinking into onboarding, support, and GTM motions.
- Proven experience leading design in a high-growth SaaS company where design was at the heart of the Product success (ideally B2B or marketplace-style).
- Track record of scaling design teams from single digits to 15+ across disciplines.
- Strong design craft in product and interaction design, paired with systems thinking.
- Experience collaborating with executive peers in Product, Engineering, and Marketing.
- Comfort switching between hands-on design guidance and executive-level leadership.
- Passion for turning complexity into simplicity for end-users.
- Direct impact on bsport’s growth trajectory from €14M → €30M → €100M ARR.
- Seat at the leadership table, reporting to the CPO.
- Chance to make design the differentiator in an industry primed for disruption.
- A talented team to lead today, and the mandate to scale it for tomorrow.
We believe great work comes from happy, supported people-that’s why we offer meaningful perks designed to promote balance, growth, and connection.
💵 Attractive compensation package
Competitive salary packages based on your experience and role.
💻 Work-Life harmony
Hybrid model with remote days to support balance and flexibility.
🌎 Work from anywhere
Enjoy up to 15 days of remote work from abroad each year.
❤️ Private health insurance
We offer fully-funded Alan private health coverage so you can focus on what matters most.
💪🏽 Exclusive fitness perks
Stay active with a specially discounted DIR gym membership.
🌍 Diverse fun loving team
Multicultural colleagues, after-work events, team-building & more.
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