About Us

Happening is the technology engine powering Superbet Group’s global platforms and brands. We are rewriting the rules of sports betting and gaming by building our own end-to-end tech stack, solving deep technical challenges at serious scale, and shaping a culture where engineers thrive. With millions of daily customers, our technology operates on par with Big Tech—and we use data as a strategic asset to innovate, optimize, and deliver best-in-class experiences.

The Martech team focuses on providing technical capabilities and measurement tooling of our partners in the Marketing Department.

Our work is focused on multiple markets; Measuring impact of Campaigns, and giving our partners the tools to make multi-million euro decisions with confidence.

About The Role

Responsibilities would be along the lines as follows:

• Implementation Planning:
• Collaborate with teams to plan and implement changes, ensuring that the business needs are understood and feasible.
• Tagging & Tracking
• Manage and optimize web and app tracking using Google Tag Manager and other TMS tools, as well as Serverside GTM
• Requirements Gathering & Stakeholder Collaboration
• Work with stakeholders to gather requirements for new projects, systems, or processes.
• Ensuring the business’s needs are understood, feasible and achievable.
• Document business requirements, and act as a bridge between technical teams and business users to ensure project success
• Solution Development:
• Develop solutions to address identified problems, including creating prototypes, models, or workflows using MarTech stack
• Collaborate with developers to evaluate/implement new solutions, for example: adding new markets
• MarTech Stack Management
• Support the evaluation, implementation, and integration of MarTech tools (e.g., LPs, CDPs, Reporting,CRM, A/B testing platforms).
• Evaluate the costs and benefits of proposed changes or projects.
• Ensure seamless data flow and interoperability across platforms.
• Evangelise tools internally and help align stakeholders on their usage and ways of working.
• Analytics & Insights
• Develop dashboards and reports to monitor KPIs
• Translate complex data into clear, actionable insights for stakeholders.
• Customer Journey & Attribution
• Help map customer journeys Pre and Post FTD so we can understand how best to serve them
• Compliance & Governance
• Ensure data collection practices comply with privacy regulations (e.g., GDPR, CCPA).
• Maintain documentation and support data governance efforts.
  

About Us

We are a global technology company dedicated to building the future of entertainment and fan-centric experiences.

With commercial markets in Brazil, Belgium, Poland, Romania, and Serbia, our company has evolved from a leading sports betting and gaming operator into a diversified product and tech organization, gathering more than 5,000 dedicated people across our teams.

Shaping the future of play

At Super, we are creating a unique entertainment ecosystem engaging millions of customers worldwide. Our product and technology teams in Amsterdam (the Netherlands), Madrid (Spain), Zagreb (Croatia), London (UK), and Bucharest (Romania) are building the playstack that will champion the future of play.

Our ambitious growth strategy focuses on expanding across Europe and Latin America while delivering immersive customer experiences and creating lasting value for our customers, partners, and communities.

Global recognition and standards

The company’s long-term strategy is supported by world-class investors. In 2019, Blackstone, the world’s largest alternative asset manager, made a strategic minority investment of €175 million. In 2025, we strengthened our financial position through a €1.3 billion refinancing agreement, reinforcing our partnership with Blackstone and enabling accelerated global expansion.

Super is committed to the highest standards of compliance, safety, and responsibility. As such, we are active members of the International Betting Integrity Association (IBIA) and the European Gaming & Betting Association (EGBA).