Marlex selects for an important multinational leader in its sector a Brand Communication & Digital Marketing Specialist.

Responsibilities:

• Develop and implement brand communication & digital marketing strategy in order to increase sales potential and brand reputation to ensure the company as the strongest and most desirable brand in the market.
• Deliver effective and aligned communication measures.
• Standardized marketing presence via all advertising material / channels.
• Implementation of commercial & brand messages within the respective target group (brand monitor, measurement of advertising effectiveness).
• Propose and define the Communication Strategy. Define advertising campaign calendar; supervise both artwork and media plan briefings; validate artwork and media plans in conjunction with Head of Marketing.
• Carry out subsequent monitoring and control; oversee correct update of webpages, Promotion’s website, and official social networks.
• Validate, develop and supervise natural positioning marketing strategies for the website, social networks, search engines and social media marketing and promote the use of new digital media (mobile marketing, new channels).
• Direct support with the Media / Press contacts, maintaining an optimal relationship (offline, online, Social Media).
• Validate Dealers Network adaptations of artwork and media plans supporting Dealers Network's specific needs in order to ensure the brand’s correct image, correct communication for the brand and product and increased sales.
• Set the media investment and define new channels of communication. Control the company's presence in social networks and improve the awareness in them. Coordinate the model presence in media channels, internal and externals.

Requirements:

• University degree in Business Administrations or Economics or similar. Technical knowledge is a strong plus.
• Min. 3 years in commercial/marketing area.
• Strong analytical and planning/strategical skills
• High English and Spanish skills.
• Motorcycle A License

We offer:

• Indefinite contract (directly with the client).
• RBA: 30-37K + 10% bonus + social benefits